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Brainstorming Series: Getting Your Ideas To “Pop”

Most ideas aren’t ideas…they are the “kernels” of ideas that still need to be popped. So, how do you get you beyond the useless output of typical Brainstorming sessions?  In Compression Planning it’s simple.  You “Churn” the ideas. But what exactly does “Churn” mean? You know you have a “churned idea” when it has been […]

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