Tag Archives | hints

Jerry McNellis

7 Top Hints for “Selling” Compression Planning to Others

Thoughts I frequently share with new Compression Planners about introducing CP to leaders. I’m talking about “how to sell others on the idea of using CP on some issue, challenge, opportunity or big stinkin’ mess.” When I started this business in September 1978, I’d explain the techniques, underlying principles behind CP, Disney, storyboards, and I’d […]

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